Not All Jets Shareholders Created Equal

This coming Saturday marks the second season in a row the Jets will face Peyton Manning and the Indianapolis Colts in the playoffs.  It seems Rex Ryan and Peyton Manning have this little feud.  Rex tries to figure out Manning and Manning can figure Ryan out.  But this is different year. The Colts rank 29th in run defense and are riddled with injuries.  This is the Jets year to beat the Colts.  Much like it was the Fink’s year to beat The Stomach in Meatballs.  The tools are there for the Jets.  Now all they have to do is be the team that was on the field against Buffalo and Pittsburgh.

This was an up and down year for the Jets organization.  Even though the team is in the postseason, it does not mean sales and merchandising stops for the team.  This is where they hope to make a little extra.  The Jets are expecting sales of merchandise, Jets themed party favors, and other branded goods to be purchased so fans can show their Jets pride.  For some reason, some always feel the need to have something new.  Could be a hat, t shirt, jersey, or even a coffee mug.  There is that need to buy more and show how big of a fan you really are.  Not like the one who has the most Jets merchandise is the biggest fan.

This past week I spent time with many Jets season ticket holders, new and old.  Some I met for the first time and others I was catching up with.  Many agree that for the money they spent, or invest in their team they do not see much of a return on their investment.  Many still complain about the parking, the look of the stadium, the lines,and other small items that seem to range from tailgate to tailgate.  It just shows that no matter what the Jets do, they can not please everyone about everything.  They do try.  But depending on who you ask, they do not try hard enough.  That the team only tries to cater to those willing to spend major bucks on Coaches Club seats and suites.

Seems the more you invest in the team, the better your return.  When one invests in stock, no matter the amount, they always get the same dividend per share.  It does not matter how many shares you have.  Weather you have one share or a thousand, it is the same dividend per stock certificate.  The onlt difference is how many votes you have and say in company business.  With PSL’s, the more you spend, the better your experience.  So the guy upstairs get what he pays for, very little.  So even though you have a seat, the ones who paid more for theirs, have a better experience.  But according to some I talked to, they would rather sit upstairs that down stairs.

Some younger fans, the ones who are just happy to have season tickets are glad to be in the upper deck.  They have complete view of the field, screens, and everything that goes on.  Some of those fans also said that the downstairs seating has such a sloped seating structure that you can have obscured sight lines if there is a tall person in front of you, people stand, etc.  While upstairs, the seating is steeper so your view is not obstructed by anything.  They feel it makes for a greater experience and would never pay more for a lower seat.  Others are the opposite.  They want to be as close as possible to the game no matter who is in front of them, as long as they have a close seat.

Keep in mind, everyone will have a complaints no matter what stadium they go to.  They can not please everyone all of the time.  There will always be people saying how something is not fair, how prices are too steep, or how their coffee is too hot.  But when it comes to season ticket holders, they are the teams investors and they should all be listened to.  There really is no more waiting list, people can get seats and PSLs if they want to now.  So the demand is not there like in seasons past.  The team would be wise to listen to its stockholders from this point forward.  And not just the ones who stand 15 feet from the teams bench.

So with the Wild Card round coming up soon, Jets fans are salivating at getting revenge on the Colts from last year.  Those who go to Indy will have a grand time, just like they did last year.  Those or here at home, will be rooting from the comfort of our living room or local watering hole.  There is an advantage to not seeing a game at the Meadowlands, but rather at home, restaurant, or bar in New Jersey.  That would be cheaper beer prices, better food, and the ability to sit with your friends.  I know beer prices in New York can be steep.  IS the investment worth eight games a year, not counting preseason?  That is still up for debate.

1 reply

Trackbacks & Pingbacks

  1. […] This post was mentioned on Twitter by Jeff Capellini and David M. Levy, David M. Levy. David M. Levy said: Not All Jets Shareholders Created Equal : Levy's Bakery Productions: http://bit.ly/gZo1ss #jets #nyj #nfl #investing […]

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *